Key to this is their personalised Farm Insights Report. The report uses information provided by farmers in their Farm Dairy Records, alongside milk quality and production data, and industry data, to provide potential areas for fine-tuning farm efficiency.
"The big thing that it enables us to do is to benchmark against our peers. We’ve got a lot of data at Owl Farm for our farm year-on-year, but what we love to see is when the data is compared to other farms around us in the Waikato, similar system… that’s where there’s some really cool information," says Jo.
We sat down with Jo recently to talk through exactly how she uses her Farm Insights Report to guide decision-making on farm.
If you’d prefer to listen to this instead, this is available as a podcast. Just search for Seasonal Focus in your favourite podcast app, or click here.
Interested in learning more about your own Farm Insights Report?
You can find your own report here. If you’d like to have a chat about your report, just reach out to your local Co-operative Services Area Manager.